Interview Analysis: Angela Ambitho
Angela Ambitho is the CEO of Infotrack research, an organization that analyzes and researches the public. She's being interviewed about her public opinion polling here.
- In terms of opinion polls, who pays for them?
- I think that this question was a great starter. In the beginning, the interviewer mentioned that Infotrak was under fire at the time, but some people say it's the people who finance them. When asked this, Angela explains that Infotrak pays for its own polls so that they aren't under the control of another, which I believe is an important thing to do.
- So you can deny that any political party has paid for any opinion poll whatsoever?
- Considering the topic, this questions seems like one that needed to be asked. It also leads to a great answer about how the polls need to work with political parties regardless of who is paying for them to be released.
- What about allegations that you're maybe pushing one political agenda?
- I think that this is a pretty basic question, and I'm surprised that Angela answered it in such great length. Also she kind of answers this earlier in the interview. Flat.
- He basically asks if that there's so much competition in the form of opinion polling that the public doesn't understand what to follow and follow?
- She doesn't really directly answer the question, but I believe that she's telling them to look for trends. I think that this question was clear, and maybe he should've followed up for more information about it. Was a little vague.
- You've already addressed the issue of financing. How do you tell people that they don't finance? Is it a matter of telling them that this is what we did, and that you as a public can come look at how we did our thing?
- I believe that too many questions are being asked at a time, but the explanation by Angela was a great response to it.
- Is your poll a true reflection of what is actually on the ground? He asks this question because he proceeds to say that he's never been polled for anything.
- He sort of tries to bait her into his questioning. Her answer is really saying things that should be common knowledge about polling the public, but reminding everybody is good. I'd say it was pretty flat.
- He starts talking too fast for me to understand, but I believe he's following up and asking how the poll represents the Kenyan or urban population if he's never been polled.
- This is like the same question as before, and she answers it similarly. Was a flat response, but a clear explanation.
- You brought up the issue in terms of financing. In terms of ownership of the company, it's not little money to do research... it obviously costs a lot of money, so does it beg the question are there any financers there who might have a political connection.
- This is like more of the same type of political questions. And just answers that people will believe what they want to believe. Which is a pretty generic answer.
- Yet? you don't sound optimistic about it.
- This follow up question was nice. Him catching on and asking about it lead to Angela being realistic about the future of Infotrack.
- What do you say about this issue about not polling 1 month prior to the elections. The ban politicians but etc. America does it all the time, why would they want to do that here(In Kenya)?.
- He's actually misinformed and creates some confusion. It's not law, he read that people want it to become one. Angela does a great job of explaining why she believes that people would want it to take 1 month before voting.
Overall, I believe he asks a little bit too many questions at once, but I think it was a good interview.
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